For Direct Brands · Fractional eCom Ops Officer · $2,500–$5,000/mo
Senior-level eCom ops.
No full-time salary required.
You're scaling your eCommerce operation but you're not ready to hire a $120k+ full-time ops executive. Ox Media LLC steps in as your fractional eCommerce Operations Officer, owning your marketplaces, analytics, reporting, and strategy on a monthly retainer, without the overhead.
Is This You?
Signs you need a
fractional eCom Ops Officer.
Your Tracking Is Broken
Data doesn't match across platforms. Conversions look wrong. You're making channel decisions based on numbers you don't fully trust. This is fixable, and it's costing you daily until it is.
You're Scaling Without an Operator
You've grown past "founder handles everything" but you're not ready for a $120k+ full-time ops hire. The business needs someone senior running the operation, without sitting on payroll full-time.
Your Marketplaces Are Underperforming
Amazon listings aren't converting. eBay setup is inconsistent. Shopify analytics don't connect to actual sales decisions. You know something is wrong but you don't have the ops depth to diagnose it.
What's Included
What I own
in your operation.
This is the scope of a Fractional eCom Ops Officer engagement. Not advisory. Ownership.
Marketplace & Store Operations
Hands-on ownership of your selling channels. Listing health, catalog structure, platform compliance, and ongoing optimization across every marketplace you operate.
- Amazon Seller Central, listing health, catalog, compliance
- eBay store management and listing optimization
- Shopify and WooCommerce store operations
- Cross-platform inventory and fulfillment alignment
- Data feed management and product catalog structure
What's NOT included
To keep scope clean and pricing honest: paid ad budget management beyond initial setup, custom software development, content production or photography, 24/7 on-call support, and unlimited revision rounds are not in scope. These can be added as standalone projects at $160/hr.
Analytics, Reporting & Strategy
Monthly reporting that connects your platforms to actual business outcomes, not vanity metrics. Delivered on a fixed date with a Loom walkthrough so nothing gets lost in a PDF.
- Monthly performance report, delivered same date, every month
- Platform-to-revenue attribution (social, marketplace, site)
- Tracking infrastructure audit and cleanup (GA4, GTM, Pixel)
- Quarterly strategy review and 90-day roadmap
- Async support between meetings
Why the monthly report matters
The #1 reason brands churn from retainers is they forget what they're paying for. A monthly report delivered on a fixed date, with a Loom walkthrough, makes the value of the engagement visible every single month. You always know what was done, what changed, and what's next.
Pricing Tiers
Three tiers.
Pick where you are right now.
You can move up a tier at any quarterly review. No re-scoping from scratch.
Operate
One primary channel managed. Monthly reporting, async support, monthly strategy call. Best for brands getting their first ops layer in place.
$2,500/mo
Single channel · Monthly report · Async support
Get Started →Scale
Multi-channel management, bi-weekly strategy calls, optimization sprints, and deeper analytics coverage. The right tier for growing brands with two or more active marketplaces.
$3,500/mo
Multi-channel · Bi-weekly calls · Optimization sprints
Most Popular →Command
Full fractional ownership. Weekly cadence, roadmap ownership, proactive channel expansion, and a direct line for fast decisions. For brands that need an operator, not just a consultant.
$5,000/mo
Full ownership · Weekly cadence · Roadmap included
Enterprise →Not ready for a retainer? eCom consulting at $160/hr, platform audits, strategy sessions, or one-off problem solving. Book a session →
How Onboarding Works
You'll know the plan
by end of week one.
Week 1, Audit & Roadmap
Full audit of your current platforms, tracking setup, and ops gaps. By end of week one you have a 30/60/90 roadmap, specific, prioritized, no vague "we'll figure it out together."
Month 1, Fix the Foundations
Tracking cleanup, listing health, data flow fixes, the foundational work that everything else depends on. Most clients see their first clear picture of performance by end of month one.
Month 2+, Operate & Optimize
Ongoing operations, monthly reporting, and continuous optimization. You get a monthly report on a fixed date, what was done, what changed, what's next. No surprises.
Quarterly, Review & Scale
Every quarter we review what's working, what to push harder, and whether to move up a tier. Clients don't re-scope from scratch, they build on what's already running.
Ready to hand off the operation?
Start with a discovery call.
No commitment required.
Tell me about your brand, your channels, and where you're stuck. I'll tell you which tier makes sense and what the first 30 days would look like.
Book a Discovery Call →